Top Digital Marketing Trends and Predictions Redux

Find us on:

Share on facebook
Facebook
Share on twitter
Twitter
Share on linkedin
LinkedIn

Virtual Reality

It’s that time of year. We’re well into Q4 and predictions for the biggest digital marketing trends for the coming year have begun to surface. Sound familiar? It should. The same thing happened last year (and the year before that). Instead of adding a new list to the mix, we thought it would be interesting to look back at the major trends predicted for 2016 and compare them to what digital marketers are being told to plan and prepare for in 2017.

Here are five articles from late 2015 that included some crystal ball gazing for what would be hot in digital marketing this year. We identified the most mentioned trends across these articles, which include: video, mobile, virtual reality, internet of things, wearables, and ephemeral marketing.

1) 5 Online Marketing Trends to Watch for in 2016 – Dan Scalo, Founder and director of growth at Digitalux 

2) 15 Digital Marketing Trends for 2016 That Could Destroy Your Business – Jeff Bullas

3) Four Digital Marketing Trends that will Shape 2016 –  Imran Syed, Managing Principal Consultant, Oracle Marketing Cloud 

4)  7 Game-Changing Marketing Trends To Tackle in 2016  – Meaghan Moraes, Marketing Strategist at FullFunnel

ABOUT PARTNERIZE

Partnerize is the leader in partnership automation. The AI-powered Partnerize Partnership Automation Platform delivers data-driven intelligence and industry-leading management tools that are essential for materially improving ROI from this fast-growing sales channel. The Partnerize platform has won more than two dozen awards including Best Technology at the International Performance Marketing Awards. The world’s leading companies, including 63 top retailers, 12 international airlines, 10 of the largest telecoms, and more than 200 other global brands rely on Partnerize’s platform to drive and manage more than $6B in partner sales and $500M in partner payments every year.

RECENT POSTS

© Performance Horizon Group T/A Partnerize 2020
Registered in England & Wales 07188234 | Level 8, West One, Forth Banks, Newcastle upon Tyne NE1 3PA | Partnerize is the trading name of Performance Horizon Group Limited