Partnerize Blog

Partnerize Grows EMEA Retail Revenue 50%

Posted by Jim Nichols on Sep 5, 2019 7:31:58 AM

We are very proud to report that we have grown our Retail sector revenue by 50% in EMEA over the past 12 months. Twenty-one new retail campaign wins, combined with continued revenue growth for existing clients, contributed to this strong record of growth.

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Topics: Data, Retail, automation, client win

Partnership and Affiliate Benchmarks: Partnerize Launches Retail Benchmarker

Posted by Sarah Kelly on Sep 4, 2019 8:10:00 AM

Today, Partnerize is launching our new Retail Partnership Benchmarking Tool, which enables partner and affiliate marketers to benchmark their own partner and affiliate program metrics against crowdsourced industry averages. By inputting just a few affiliate marketing metrics from their existing programs, marketers can leverage our new online tool to juxtapose each key metric with averaged data from other major partner and affiliate marketers. These comparisons can provide marketers insight into where their program performance stands versus the retail affiliate industry at large.

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Topics: General, Business Considerations, Data, Retail

New Byline: How To Capitalise On Australia’s Online Retail Growth

Posted by Partnerize on Aug 8, 2019 3:22:00 PM

Partnerize Sales Director Will Wilson has had an article published in B&T. In it, he discusses several paths to retail growth in Australia - with the economy in flux - including offline tactics you can use to drive online sales

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Topics: Retail

New Byline: Key lessons for South East Asian retailers ahead of 9/9 Super Shopping Day

Posted by Partnerize on Aug 6, 2019 2:36:00 PM

Our Customer Success Director for APAC, Kelly Guerin, has written a byline on what makes 9/9 Super Shopping Day a phenomenon in Southeast Asia. "Every mega-shopping event has its own personality, and the best merchants capitalize on those nuances," she writes in The Drum.

Here is an excerpt from Kelly's article:

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Topics: Retail, southeast asia

New Byline: How Retailers Can Drive Stronger App Growth

Posted by Partnerize on Aug 2, 2019 1:25:00 PM

Partnerize CMO Jim Nichols, has written a byline about various tactics that marketers can use to drive app installs, as well as growth and retention via their apps.

Here is an excerpt from Jim's article that appeared in Forbes:

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Topics: Retail, apps

New Byline: Getting Data-Driven Marketing Right - Accuracy, Context And Relevance

Posted by Partnerize on Jun 6, 2019 12:20:00 PM

In this byline in Forbes, Partnerize Chief Marketing Officer Jim Nichols writes about the value of each of these characteristics with regard to how marketers use data to make key decisions, and how the availability of richer data partner marketing is a major benefit of the channel. Read this excerpt to see how do your most frequently referenced data sets measure up on accuracy, context and relevance:

 

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Topics: Business Considerations, Data, Retail, affiliate

New Byline: $15 Billion Up for Grabs – Australian Retailers are Missing Out on the Tourist Market

Posted by Partnerize on May 27, 2019 11:28:00 AM

Jo Zhang, Partnerize Client Services Executive in APAC, has published an article about the massive tourist opportunity for retailers in Australia. The byline, published in MarketingMag, explores how retailers can capitalize on the 9.27 million tourists visiting Australia annually and spending $15 billion while there. 

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Topics: Travel, Retail

New Byline: How Partnerships Can Help Retailers Connect with Millennials

Posted by Miriam Tremelling on Apr 29, 2019 4:53:00 PM

Jason Kohn, our new VP of Revenue, has published a byline in Internet Retailer. The article tackles ways in which brands can target Millennials by forming alliances with other brands and marketing partners to extend their each. If you're looking for new and creative ways to reach the discerning Millennial shopper, here is an excerpt from Jason's article: 

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Topics: Retail, affiliate, millennials

New Byline: 4 Strategies to Grow Apparel Sales Through Partnership

Posted by Jim Nichols on Apr 25, 2019 3:17:00 PM

Partnerize Marketing Director Miriam Tremelling has authored an article in TotalRetail that looks at how online apparel retailers can use the power of partnership to their advantage. Whether you're looking to expand your use of influencers or find other creative ways to grow share of sales in the category, this article offers some good advice. Here is an excerpt: 

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Topics: Retail, affiliate, apparel

New Byline: Growth Without Risk? Four Partner Marketing Strategies for Success in Indonesia

Posted by Miriam Tremelling on Apr 24, 2019 3:17:00 PM

Partnerize Senior Business Director Daniel Keegan has had an article published in PerformanceInoutlining strategies for growing a partner program in Indonesia. If yours is one of the many brands looking to expand to this high-growth region, the article has a few great suggestions for success. Here is an excerpt from Dan's article:

 

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Topics: Business Considerations, Retail, affiliate, southeast asia

About Partnerize

Partnerize helps the world's leading brands build powerful business partnerships that drive extraordinary business growth. The Partnerize Partner Management Platform (PMP) is an end-to-end, SaaS-based solution for forming, managing, analyzing, and predicting the future results of partner marketing programs using artificial intelligence. Hundreds of the world’s largest brands leverage our real-time technology to Partnerize their businesses. In fact, the Partnerize PMP drives and manages more than $6B in partner programs and financial exchanges across 214 countries and territories worldwide. 

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