Showing posts for: CMO

Sean Sewell, co-founder and VP of revenue at Partnerize, has had a byline published in PerformanceIn discussing how partnership provides the best training for future chief marketing officers (CMOs) with specific reference to Russell Reynolds' study on what makes an extraordinary CMO.

Here is an excerpt from Sean's article:

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Partnerize helps the world’s leading brands build powerful business partnerships that drive extraordinary business growth. The Partnerize Partner Management Platform (PMP) is an end-to-end, SaaS-based solution for forming, managing, analyzing, and predicting the future results of partner marketing programs using artificial intelligence. Hundreds of the world’s largest brands leverage our real-time technology to Partnerize their businesses. In fact, the Partnerize PMP drives and manages more than $6B in partner programs and financial exchanges across 214 countries and territories worldwide.