We are proud to announce that we were named Best Performance Marketing Technology of the year at last night's International Performance Marketing Awards. The annual awards recognize the very best in global performance marketing and celebrate innovation, creativity, and success within the industry.
We've launched a new and improved suite of commissioning tools, delivering the most powerful and customizable capabilities in the partner marketing space.
In this first installment of our interview series, we speak with Stephanie Harris, Owner and CEO of PartnerCentric. She shares her keen insights on the direction of the industry, how partnership is evolving, the role of data, and the future of partnership.
The Millennial generation has been a marketing and media fascination for years. Many pundits have pointed to some fundamental behavioral differences between this generation and Gen Xers, Baby Boomers, etc. Once considered the young disruptors, those at the higher end of the spectrum are actually now in their mid-30’s, becoming parents, and affecting the retail model in new ways.
I had the pleasure of attending my first Affiliate Summit East (or West) last week. I was excited to soak it all in, check out as many sessions as I could, hear the buzz at the Meet Market, and do a bit of networking.
Taking place over three days at the Marriott Marquis in Times Square, the event had somewhat of a family reunion feel. It also had a very international vibe — with attendees from 70+ countries representing over 1,700 companies. Content consisted of 50 presentations, and panels from over 60 speakers covering the latest industry trends, analyses, and challenges. Overall, ASE18 did not disappoint.
We all know that Amazon has introduced a variety of innovations in e-commerce, from one-click purchases and prime rewards, to one-day shipping and even free same-day shipping.
The first ever U.S. installment of our global Innovation Day event series took place in San Francisco on May 15th. Over 130 marketing leaders from global brands and partners descended on the Bluxome Street Winery for an afternoon of insightful discussions and networking. Of those, more than 40 attendees traveled more than 1,500 miles to join us at this event.
We are honored to have been awarded the Overall Judges’ Award at the prestigious Northern Tech Awards ceremony, held in Edinburgh last week. The award recognizes our company's key role in driving innovation both in the Northern region and on a global scale.