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Emma Marti

Emma Marti

Director of Marketing

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We've just released a case study detailing how Emirates leveraged Partnerize’s flexible commissioning tools to see scalable growth in affiliate revenue as well as transaction volume on specific routes.

Emirates is one of the largest international airlines, flying the world’s biggest fleets of Airbus A380s and Boeing 777s and offering customers the comforts of the latest and most efficient wide-body aircraft in the skies. Active in 87 markets, Emirates’ affiliate program is spread across multiple networks, with over 10,000 publisher connections. Given the constant and fierce competition of the airlines industry, Emirates was looking to find new and creative ways to continue to drive growth.

The brand engaged with the Partnerize Partner Marketing Platform to centralize tracking and reporting, and use data-driven marketing to improve their revenue and yield on tickets sold through the program. The company wanted to deploy a new commissioning structure that rewarded partners with increased commission for bookings on high priority routes.

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Partnerize has been shortlisted for six 2018 International Performance Marketing Awards. The International PMAs recognize the very best in global performance marketing and celebrate innovation, creativity, and success within our industry.

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This is guest blog post written by Nick Oswald, Performance Marketing Manager at cleverbridge

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Our heartfelt congratulations to our friends at Direct Line Group for Tuesday night’s win at the Performance Marketing Awards for Best Finance Campaign. We were so pleased to be a part of this victory!

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I had the pleasure of attending ASEURO and I thought I’d provide some thoughts on the key themes from the event.

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ABOUT PARTNERIZE

Partnerize is the leader in partnership automation. The AI-powered Partnerize Partnership Automation Platform delivers data-driven intelligence and industry-leading management tools that are essential for materially improving ROI from this fast-growing sales channel. The Partnerize platform has won more than two dozen awards including Best Technology at the International Performance Marketing Awards. The world’s leading companies, including 63 top retailers, 12 international airlines, 10 of the largest telecoms, and more than 200 other global brands rely on Partnerize’s platform to drive and manage more than $6B in partner sales and $500M in partner payments every year.

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