Partnerize Blog

Alexander Hold

Michael Alexander Hold spearheads innovation products and programs for the Global Savings Group (GSG), one of Europe's fastest growing companies and a world leader in commerce content. Alexander is leading the transformation of the voucher code industry through the introduction of the Dynamic.Coupons. Today, Dynamic.Coupons is launched in 16 countries across 20+ categories. Prior to GSG, Alexander consulted Scandinavian companies on how to leverage the technology giant Salesforce's products to innovate on behalf of their customers. Originally from Denmark, Alexander has lived and worked across Singapore, Australia, Norway, Ireland and Germany. He holds an MBA from NTU Singapore, one of Asia's leading business schools.
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Recent Posts

Four Misconceptions About Couponing

Posted by Alexander Hold on Jul 7, 2019 8:51:37 PM

A guest post from Global Savings Group. From time to time, our partners and clients submit posts to our site for publication. We are pleased to publish a range of these opinions, which reflect the POVs of the author(s).

Modern coupons have evolved far beyond the paper trimmings that were once associated with promotional deals. Today, most coupons are digital and many are delivered to highly targeted audiences. Coupons are also very influential during the consumer decision journey – they can even help in building brand awareness and brand loyalty.

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Topics: Partner

The Evolution Of Couponing

Posted by Alexander Hold on Nov 26, 2018 1:54:12 PM

A guest post from Cuponation. From time to time, our partners and clients submit posts to our site for publication. We are pleased to publish a range of these opinions, which reflect the POVs of the author(s).

 

The world of couponing has a wider span and a more complex history than we often realise. From cutting out coupons in the newspaper, to today’s intuitive online coupons, the history of the coupon has been an exciting one.

In this guest blog post on Partnerize.com, I am going to take a look at the evolution of the coupon and where its future lies within the retail landscape.

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Topics: Partner, Technology, guest blog

About Partnerize

Partnerize helps the world's leading brands build powerful business partnerships that drive extraordinary business growth. The Partnerize Partner Management Platform (PMP) is an end-to-end, SaaS-based solution for forming, managing, analyzing, and predicting the future results of partner marketing programs using artificial intelligence. Hundreds of the world’s largest brands leverage our real-time technology to Partnerize their businesses. In fact, the Partnerize PMP drives and manages more than $6B in partner programs and financial exchanges across 214 countries and territories worldwide. 

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