Partnerize Blog

 Today we announced the opening of our new office in the Netherlands! We're excited to have boots on the ground to support our Dutch client base and to power our rapid expansion in the region.

We're honored to have two of our co-founders, CEO Malcolm Cowley and VP of Revenue EMEA Sean Sewell, recognized on the PerformanceIn 50 List of Top Performance Marketers in 2018.

We are pleased to announce that Anshu Khurana has joined Partnerize as Senior Vice President of Partnerships. Khurana will be responsible for growing relationships with the broad range of 335,000+ channel, loyalty, influencer, referral, publisher, and brand-to-brand partners that are connected to the Partnerize platform. She will be based in the company’s San Francisco office.

We are thrilled to announce that we’re launching our Partnerize Parents policy. What makes this so special is that it offers an enhanced Maternity, Paternity, and adoption leave policies as well as some other benefits to support our Partnerize parents so they can meet family obligations as they balance work and family life. This is offered on a global level to all employees with at least one year's continuous service.

Here's a recap of our first Innovation Day in New York!

Innovation Day is a series of events tailored to the partner marketing industry that are staged in leading cities worldwide. Held on November 8th 2018, Innovation Day New York was the seventh such event, and the second to take place in the United States. In 2018, we have also held Innovation Days in Sydney, London, and San Francisco..

A guest post from Cuponation. From time to time, our partners and clients submit posts to our site for publication. We are pleased to publish a range of these opinions, which reflect the POVs of the author(s).

The world of couponing has a wider span and a more complex history than we often realise. From cutting out coupons in the newspaper, to today’s intuitive online coupons, the history of the coupon has been an exciting one.

In this guest blog post on Partnerize.com, I am going to take a look at the evolution of the coupon and where its future lies within the retail landscape.

On November 15, the Partnerize New York team enjoyed dinner with the Firneo Business Development Community to discuss the changing landscape of strategic partnerships.

This week, we launched two important product updates.

Enhanced Notifications

As part of our ongoing commitment to help our advertisers and partners stay informed and scale partnership activity, our notifications suite has been redesigned to deliver greater flexibility and control:

 Our first-ever Innovation Day in New York took place on November 8th, and by all accounts, it was a smashing success. Attendance exceeded expectations, with 156 attendees from around the world coming together at Convene in Downtown Manhattan for an afternoon of thought-provoking content focused on The Science of Partnership. The audience was comprised of Partnerize clients, partners, technology partners, and agency executives from leading US and global brands from a variety of verticals.

This year I had a great opportunity to attend the eTail Connect West conference in San Diego. Conferences are a great opportunity to discover more about what’s on the minds of leading strategic marketers. And because the pace of digital retail is so frenetic, these eTail events can be very valuable.